Sync This

Russell has finally realized that syncing is the most mobile application, so what if it is still an inexact science.

Here’s something I’ve felt for a while now, but haven’t really figured out how to express until now. I finally just realized that it’s actually a very simple idea: Syncing is *THE* most important piece of technology in the future of mobility. Voice is and will be the number one service, but after that it’s syncing. Syncing! SYNCING! I don’t care if you *never* use your mobile for Internet data, you still want your address book backed up in case you lose your phone, right? That’s syncing.

Russ is getting Microsoft Smartphone envy, and is mad about not being able to indulge in fad-of-the-moment, aka podcasting on his Nokia 6620 cellphone. Few things, dude you are a smart software guy, so why not write your own app! Secondly have you used Microsoft smartphones. You will be using the F-word every three hours. I can sense Russ has been back in US for over a year: he is looking at the whole world through PC-tinted glasses. Microsoft’s smartphone might work out to be a big deal for a few million geeks stateside, but go to India,China, Brazil and Russia: folks there got no love for Bill & his boys!

Jonathan Greene adds his two-pfence on the subject over at his weblog