Activision Appoints New VP of European Publishing

The publisher behind Call of Duty and Tony Hawk, Activision, has appointed a new Senior VP of European Publishing: Joerg Trouvain. Trouvain is taking over for Tricia Bertero, who is returning to the States after spending two years in Europe as the former VP of European Publishing. Could the addition of Trouvain mean better performance in Europe? Activision certainly hopes so.

Trouvain, former VP of Germany, Austria and Switzerland for Electronic Arts, will assume the duties of Bertero and answer directly to Brian Hodus, Activision’s Chief Customer Officer. Activision is most likely hoping to capture some of that EA magic and improve their European sales figures, which fell 14% overall during the last 9 months. Trouvain takes over for Bertero this May.