We’re aiming to make The Economics of Social Media on April 26 as participatory as possible, and two of the panels will be even more so than the others. We have five panels during the day for everyone at the conference, but after lunch you’ll be able to choose between two breakout panels.
Social Media Meets Music will cover how existing record companies are scrambling to keep up with changes — and how adventurous startups are accelerating those changes. The music industry doesn’t look anything like it did even three years ago. Social networking services promise to build communities into all but the stodgiest standalone devices. Is this the future? Will contextual advertising play a role? Now that EMI has opened the floodgates, what does the post-DRM world look like? What’s next? Our panelists include Josh Deutsch, CEO of Downtown Recordings; Courtney Holt, executive vice president at MTV Networks; Hadi Partovi, president and COO of iLike; and Tim Westergren, founder of Pandora. Our moderator is Lisa Napoli of American Public Media.
Social Media Meets News will examine a form that may be under even more attack from social media than music. How are people reading the news now? What do they want from news in the age of social media? There are bloggers committing journalism, but that’s only part of the story. How is the mainstream news media responding to this challenge — and how is the definition of mainstream news changing? We’ll explore how the established networks, commercial and public, have progressed beyond the “Web Extra.” On the panel are Vivian Schiller, SVP and GM of NYTimes.com; Rich Skrenta, founder and CEO of Topix; Ken Stern, CEO of National Public Radio; Kara Swisher, of The Wall Street Journal and D. Moderating will be Tad Smith, CEO of Reed Business Information.
We’re down to our last few seats. Register now if you want to attend.