Kids Channel Nick Revamps Site, Ties Up With Zapak For Games

Viacom’s kids channel Nickelodeon has revamped its India site www.Nickindia.com for the summer, and has tied up with Reliance ADA group gaming site Zapak, which will launch games based on Nickelodeon characters. A promotional event, ‘Zapak Fundoo Superstar Content’ has also been planned by the two. Kids will have to SMS their answers to questions posed on Nick by SMS or at the Nick website, in order to participate. Details at Indiantelevision.com.
I wonder what happened to Zapak Kids? There’s a possibility of it being launched as a branded zone, but nothing on the site yet.