The GigaOM Show #18: Putting The Cash in Casual Games

In this week’s episode of The GigaOM Show, we chat with Jim Greer, CEO and co-founder of Kongregate and Jameson Hsu, co-founder and CEO of Mochi Media about monetizing casual games. We discuss a wide range of topics, including the upcoming launch of Google’s game-related AdSense network. According to some estimates, casual gaming is the fast-growing segment that accounts for about 10% of the $30 billion global video game industry.
Download the show in quicktime, windows media or Xvid formats. There is an HD download available as well.

Related posts:
* Casual games worth $2.25 billion. But where are they going?
* How Casual Games can become money machines.
* Inside the YouTube of Games, Kongregate