Trinity Backs MMO For Kids, Fluid Entertainment

Fueled by the purchase of Club Penguin and other success stories, the market for virtual worlds designed for children/teens keeps booming. Om just passed me word that Trinity Ventures is investing in Fluid Entertainment, a Mill Valley, Calif.-based developer now working on a “green kids world” with ecological themes. (Alert to Katie!) For Trinity, this adds another game property to a venture funding roster that includes casual/women-oriented game developer Play First.