CBS Mobile Teams With Aggregate Knowledge On Mobile Content Recommendations

CBS (NYSE: CBS) Mobile is teaming up with content recommendation provider Aggregate Knowledge on a range of targeting and ad services. Under the first phase of the partnership, Aggregate Knowledge will install a system on CBS Mobile News to send and receive content recommendations based on what is being viewed, clicked and read – anonymously and collectively, they hasten to mention – by mobile users with similar interests. The article suggestions will appear under the site’s