On Mobiles, U.S. Likes to Surf Social Sites

Mobile browsing has clearly moved beyond 9-to-5 users and made inroads among the happy hour set. A recent survey by Opera showed about 40 percent (and about 60 percent in the United States, South Africa and Indonesia) of Opera Mini users visit social networking sites when surfing on a mobile. For those unfamiliar with the Opera Mini browser, it allows a user to see an entire web page and zoom in on desired content as long as they have Java on the phone.

The survey also shows which top 10 sites surfers visited in each country. The U.S. list begins with MySpace and ends with eBay. In between socializing and shopping is more socializing through Hi5 and Facebook, as well as search via Google, Microsoft Live and Yahoo. It looks like even if we aren’t using our phones for talking, we’re still using them to connect — and to settle bar bets. Wikipedia is the No. 8 slot in the United States. As the chart below shows, if users have an easy way to access the web on their mobiles they will. Carriers and device makers take note!

Amount of Data Consumed in MB by Opera Mini Users