Weekend Video: EconMusic: Mobile Music In Decline — What’s The Problem?

The big questions at our mobile music panel at last month’s EconMusic conference: why is mobile music in decline and what will an effective business in this sector look like? Tom Erskine, Head of Go-to-Market, Nokia (NYSE: NOK) Music explained the problem to lie in the relationship between the digital industry and music labels, while Ian Henderson, VP Digital Business EMEA, *Sony* BMG, gave a pessimistic view, saying that mobile music was a lot bigger proportionally a year or two ago. Tom McLennan, Head of Music for Mobile Internet and Content Services, *Vodafone* UK, and Julian Zmood, Head of Business Development, Music, O2, joined the panel that was moderated by Mark Mulligan, VP and Research Director, JupiterResearch.
Coverage of full writeup and Tom Erskine on Nokia’s Comes with Music program are on our EconMusic channel.
[blip.tv http://blip.tv/play/gZ5G0PB4jppW]