Vid-Biz: Mogreet, DTV, Octopuses

Mogreet Signs Fox Searchlight; mobile greeting company will allow users to send video messages featuring clips from Juno and Napoleon Dynamite. (VentureBeat)

Confusion in the Digital TV Air; Consumers Union survey finds 90 percent of the country is aware of the upcoming switch, but 25 percent think it requires subscribing to cable or satellite and 41 percent think every TV needs a converter box — even those already connected to cable or satellite. (The New York Times) Despite this confusion, however, the Nevada Broadcasters Association declared its recent digital TV test a success, though the call center set up for response was overwhelmed. (Broadcasting & Cable)

Octopuses Like HDTV; Australian researchers suspect that the eyes of the eight-armed sea creatures are too sophisticated for the 24-frame-per-second rate of standard-def TV. Seriously. (Sydney Morning Herald)

Slow Going for Consumer Electronics Sales; inventories of goods like TVs are piling up and could force price pressure, which would put the squeeze on lesser-known brands. (BusinessWeek)

iTunes Offers 99-cent TV Episodes; for a limited time, get episodes from the current seasons of Fringe, Numb3rs and the CSI Franchise (sorry, octopuses, offer is for standard-def shows only). (Reel Pop Blog)