DECA Adds $10 Million To Digital Content War Chest

Digital content incubator DECA has added $10 million to its war chest, in a second round led by new investor Rustic Canyon Partners, per a regulatory filing that socalTECH confirmed. Previous investors Atomico, General Catalyst Partners and Mayfield Fund also participated in the funding, which brings DECA’s total raise to $15 million.

The SM-based studio launched shows like World of Warcraft-centric Project Lore and mommy blog show Momversation last year, and invested in a property of its own: teen-centric video site Smosh. No word yet on what DECA plans to use the funding for — though we can expect more acquisitions, since CEO Michael Wayne told us that the studio would “continue to add properties” both in the long term and near future.