Broadband Content Bits: Spotify Limit, Russian IPTV, 3D Rugby

Spotify limit: Some labels are turning their streaming-music scepticism in to action – La Roux’s Polydor is running her eponymous debut album only to Spotify’s premium customers, not the freeloaders. Its contents are also limited on other sites like We7. Presumably Polydor gets better returns from guaranteed subs than from ads. MusicAlly reports.

Russian IPTV: Another boom area in the RuNet – 2009 IPTV subs are up 70 percent from the prior year, to over a million, despite service costing nearly double cable services. Via TelecomPaper.

3D rugby: England’s February 6 Six Nations opener against Wales at Twickenham will be broadcast in 3D to 40 UK Odeon and Cineworld theatres. England sponsor O2 is in on the act. Via Daily Snail, BBC News.