EA Mobile plans to announce tomorrow at a press event in Montreal that Tetris has been downloaded on to mobile phones 100 million times since 2005. That’s a tremendous number, considering that every single one of those downloads was paid for.
EA said it has been building the mobile version of Tetris since 2006 for Blue Planet Software, which manages the licensing rights to the popular block-stacking game. Tetris first released a mobile version in 2001, but its big success came on the portable Game Boy platform in 1989. EA gained mobile rights to Tetris after buying Jamdat in December 2005 for $680 million. Today, the game’s biggest growth is occurring in mobile, EA said in a release.
The Tetris brand is currently celebrating its 25th anniversary this year, having been originally created in 1984. The game was invented by Russian-born mathematician Alexey Pajitnov, and first became available in mobile with the help of Japan