Today in Connected Consumer

It’s a truism by now that digital technology is blurring the lines between once-separate businesses, but the blurring is starting to become a bloodbath. TomTom, which had built its business on a paid navigation service, is finding its market being gutted as Google and Nokia add GPS navigation as a free service on the mobile platforms, gutting TomTom’s share price in the process. With Apple about to enter the digital reader market by way of its new tablet, current market leader Amazon is trying to strike back by adding iPhone-like apps to the Kindle and adopting iTunes-like pricing for e-books. And of course, the former “frenemies” Google and Apple are now just outright enemies as they increasingly poach each others’ turf.