Mobile Content Bits: Tapulous’ Riddim Ribbon; Loopt Gets Local Ads; Social Media App For Skiers

Tapulous rolls out Riddim Ribbon game: Tapulous, the maker of the popular music-based iPhone games, like Tap Tap Revenge, has launched its latest creation — Riddim Ribbon. The game, which is now available in the iTunes app store, lets users create their own unique mixes to hot tracks while they race down down a track. The track is really “a crazy ribbon,” in which users must pick up pebbles, and choose various forks in the road, land jumps and avoid obstacles.The co-producer of the game is The Black Eyed Peas frontman will.i.am. Songs in the game include The Black Eyed Peas hits: Boom Boom Pow, I Gotta Feeling, and Meet Me Halfway. The app costs $3, and each additional level is 99 cents.

Loopt goes hyper-local for ads: Location-based mobile social networking service, Loopt, has started to integrate local advertising into its mobile service that allow users to receive offers, coupons and discounts at a neighborhood level. The service is being powered by a company called Mobile Spinach, and will be limited to San Francisco at first with Los Angeles and New York coming in months. An example is an ad for Blowfish Sushi, a San Francisco Sushi restaurant, which is offering one of their signature rolls for free. No word on whether the ads will conflict with a new Apple policy, which states that if an ad is served based on a user’s location it must serve a