WWD Reader Profile: Nichole Bazemore, Freelance Copywriter

WebWorkerDaily readers are a diverse bunch. Every week, I profile a different reader and ask them to share what they do, how they do it, and some of their favorite hints and tips.
Who are you and what do you do?
My name’s Nichole Bazemore and I’m a freelance copywriter who started off writing marketing collateral (website content, press releases, etc.) for B2B and B2C markets. As I head into my second year in business, I’m changing that focus to writing specifically for coaches (life, business, sales) and consultants.
What’s a typical day like for you?
I start the day by reading the headlines from overnight. Then, I check my email accounts (I work with several web designers and check for project updates). I check in on social networking sites, namely my Facebook fan page and Twitter, and begin work on projects. Three days per week are devoted to clients’ projects; I use the other two to market my business.
What gear and software do you use, and why?
I am not a techie, so I use as little as I can possibly get away with and still be productive. For bookkeeping and accounting, I use QuickBooks, entering only invoices and letting my bookkeeper take it from there. For email marketing, I use Mailchimp, which is simple, easy-breezy, and helps to keep me in front of prospects and clients. And to be sure I appear on Twitter at least a couple of times per day, I pre-schedule tweets using SocialOomph.
What’s your favorite web working tip?
Mind your business. Seriously. Make a list of things you absolutely must accomplish each day and do those things before you click on any link, personal email, etc. It’s so easy to get distracted and off-course, and for a solo entrepreneur, too many little detours over the course of a day or week can quickly translate into hundreds, if not thousands, of dollars in lost revenue.
If you would like to be profiled on WWD, get in touch with me at simon (at) gigaom (dot) com.

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