Kobo is positioning to be a major player in the e-book world, with an electronic reader, apps for major platforms and deals with major booksellers. Today Kobo has launched the reader app for the Android platform, bringing the ability to read e-books purchased form the Kobo store to that platform. The Kobo app is competitive with the readers from Amazon (s amzn) and Barnes & Noble (s bks), as it allows reading books on multiple devices like the competition.
The user of the new Kobo app can access the online bookshelf, and download books to the device. The online bookshelf is synced with each device the user has, keeping the library updated at all times. Buy a book at the online store, and it’s waiting on the device the next time the app is run. Bookmarks are synced across all Kobo devices in similar fashion as on the Kindle and Nook, so it’s possible to read a book on multiple devices and always be at the last position.
Kobo for Android is free and is available in the Android Market. Kobo is now available on more platforms than any other reader, making them a force to reckoned with in the e-book sector.
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