Pottermore: Please Stop Selling Beta Accounts On eBay

With at least 25 Pottermore beta accounts now for sale on eBay (NSDQ: EBAY), the site has posted a notice: Cut it out!

“Please do not buy, sell, or transfer Pottermore early access accounts. Obtaining Beta registration for Pottermore with the intent of selling on those registration details for monetary gain not only deprives genuine fans the chance to gain early access, it is also expressly prohibited in The Magical Quill promotion Terms & Conditions,” says a post on the official Pottermore Insider Blog. “We have the right to terminate any Pottermore accounts that are sold online. Access to Pottermore is, and always will be, completely free so please don’t be tempted by people selling Pottermore accounts online. You will only be wasting your money–and there are still more clues and chances to come!”

It’s not that surprising that Pottermore early access accounts are hitting eBay, considering that there is a massive demand for them and “only” one million are being issued. Today marks the third day of the Magical Quill contest, and as of this writing it’s already closed. (“We know that many of you waited through the night for the first two clues to be posted on Pottermore.com,” the blog says.)

Four days of the competition are left to go, and once it’s over I’d expect the eBay action to pick up. For now, though, there doesn’t appear to be much demand for the accounts listed on the site–especially since there’s no consensus among sellers about what this free account is worth. Starting prices range from $0.99 to $100, and so far the bidding has gotten as high as, uh, $7.50.