New Funding For ‘Storytelling’ Startups

Taking a cue from technology incubators, a new project called Public Media Accelerator aims to nurture public service media startups.

Public Media Accelerator is backed by a $2.5 million grant from the Knight Foundation and run by public media network PRX. “Nonprofit and for-profit ventures, building apps, services and media products” can apply for funding. Nieman Journalism Lab has a few more details about how it will work:

Technologists and digital storytellers will compete for cash to build their ideas. Winners will come to Cambridge for intensive, 12-week development cycles, under the guidance of mentors with deep experience in the field, all culminating in a demo day and the chance to win additional rounds of funding.

The Knight Foundation will keep a stake in the for-profit companies that receive funding, Nieman Journalism Lab notes, “moving away from its traditional role as pure philanthropist.”