How One Sports Geek Wants To Save Cable TV With Data

Mark Phillip wants to save cable television. Well, kind of. He really wants to make life easier for sports fanatics like himself, but in doing so has created something he thinks could save cable and satellite providers from the cord-cutting craze that companies like Netflix (NSDQ: NFLX) and Hulu have helped bring about. The secret to his possible success: data.
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This article originally appeared in GigaOm.