Industry Moves: Digitas, Immediate, Movieclips, TruEffect, PulsePoint

The latest hires in the digital media and tech industry:
Digitas: Matt Jacobs, formerly of McCann Worldgroup, will now lead strategy for the new Digitas San Francisco office. Most recently, Jacobs was founder and principal of sales and marketing consulting firm Telegraphe Partners.
Digitas also hired Doug Speidel as SVP of creative, and Fritz Desir in the new role of VP/group director, head of experience design for the New York office. Both will report to Matthew D’Ercole, EVP/executive creative director.
Immediate Media: The company has appointed Tony Macklin director of product development and strategy, reporting to CEO Tom Bureau. With over 20 years in senior product and marketing roles, Macklin comes from where he was VP of product. Prior to that, he held brand management roles at Proctor & Gamble.
[x + 1]: Peter Moritz has been named SVP of sales for the enterprise data management platform provider. He had previously been running his own marketing strategy consulting firm, PWM Associates.
Movieclips: The YouTube content network has signed on Chip Russo as global head of sales and Brian Aucoin as VP of branded entertainment and packaging. Russo comes from Collective, where he was SVP of video, while Aucoin previously worked with 4D as VP of client partnerships.
TruEffect: The online ads company has expanded its software development team. Based in the Colorado headquarters and reporting to Robert Rust, VP of engineering, the new hires are: Gabe Nydick, senior software architect; Glynne Casteel, senior software architect; Eric Eide, software developer; Ashish Rangole, software architect.
PulsePoint: Monica Seebohm has signed on as VP of western sales. A 12-year digital media veteran, Seebohm was most recently regional director of west sales for AudienceScience.