Clipboard acquired by Salesforce.com, and shutting down on June 30, 2013

Got this email today from Clipboard, the links and files sharing app:

We have some bittersweet news. We are extremely happy to announce that salesforce.com has signed an agreement to acquire Clipboard, allowing us to pursue our mission of saving and sharing the Web on a much larger scale. But at the same time we’re also sad to see this stage of our adventure come to an end, especially since it means that our relationship with you, our users, will irreversibly change. The Clipboard service at clipboard.com will be discontinued on June 30, 2013.

But we have your backs. If you want it, all of your data will be preserved into a personal archive from which you can view your clips and boards offline. And if you want your clips destroyed, we can handle that as well. All of the details for what comes next are in the FAQand some more personal reflections are on our blog.

In nearly two years, 140,000 of you created nearly 3 million clips while over a million of you interacted with them. Thank you for joining us on this journey. We will dearly miss seeing all of you on Clipboard, but we hope you’ll support us in the next leg of our journey.
Best,
The Clipboard Team

It was only a few weeks ago that Clipboard added the ability to upload and share files, not just links and images. And only a month earlier they edged out companies like Dropbox to win an About.com award for Best Business/Productivity App.

I wonder what the team is going to be working on at Salesforce? Their FAQ says “This was a very difficult decision for us (after all, we are Clipboard users as well). Ultimately, we came to the conclusion that it was essential to focus on a singular platform for building new capabilities within Salesforce, which is not something that we could do while keeping Clipboard operating.”

Hmmm. Sounds like their working on adding some social platform for sharing in the new Salesforce Chatter-centric tool model. We’ll have to see.

Looks so much like the Yahoo acquisition of Snip.it in January.