Chrome is winning: Just look at the stream of extensions

The stats for browser usage are fascinating. Chrome has more than twice the penetration of any of its competitors: another foundational technology where Google is dominant. Chrome and Android browsers look like the only ones growing in use. Safari seems to be holding level, and the rest are falling. Microsoft’s Internet Explorer fell almost 30% between January to September 2013, another victim of the transition away from Windows boxes to companion devices. But Chrome is the leading browser on desktops, now, too.


Another measure is the number of pings I get each week about Chrome extensions. Here’s two examples.

Todoist, the task management solution, now has two slightly different Chrome extensions. The first — one I use several dozen times a day — has been available for some time, and allows me to create a Todoist on any web page, and includes an additional button to create a specially formatted link to a gmail email.

The second, newly released Todoist extension is just for Gmail. It ‘knows’ when you are in Gmail and a Todoist popup appears (lower right of screenshot) when you click on the Add button in the Gmail menu bar (at the top left in the screenshot). You must select a Todoist project for the task, and other metadata (dues date, priority, etc.) is optional.

Screenshot 2013-11-12 08.36.16

This doesn’t offer any additional functionality, though, and I’ve grown used to the way the more general extension works.

The second extension I’ve seen so far this week (it’s only Tuesday, note) is from the folks at Clarizen, the work media/project management tool. The extension is somewhat like Todoist: it allows the user to create a task with the current webpage captured as an attached link, and embed in a project, assign to a coworker, set a due date, etc.

Screenshot 2013-11-12 11.57.27

My bet is that as Chrome becomes more dominant (or alternatively, as some of the other browsers fall even farther in the listings) we will see even more sophisticated integrations in Chrome, and especially around Gmail and Calendar.

Note: I continue to be baffled at the apparent unwillingness of Google to exploit the dominant position of Gmail with a real social email product (see Google has missed the social era, again, with Google+).