Logentries adds alerts, Amazon S3 archiving to its log analytics service

Logentries, which wants to take on Splunk and Sumo Logic with real-time log management and analytics for mere mortals, is now rolling out alerts that can help businesses get more value out of data streaming in from distributed devices — along with the ability to┬ásave that log data to an Amazon(s amzn) S3 repository.

The Boston-based company thinks there’s a huge opportunity helping non-techies make sense of all that machine-generated data spit out by all manner of sensors and devices in the internet of things.

The alerting feature is available as part of the Logentries service and users can sign up for the Amazon S3 archiving beta now.

In some respects, Logentries also competes with offerings like TempoDB, which the Logentries CEO says is more focused on developers who will need to put together a lot of piece parts while Logentries’ aim is to provide “out of the box analytics and archiving for anyone.”

They’ve also got to have their eye on Kinesis, the real-time data streaming service announced by Amazon Web Services last fall.

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