If you don’t like the state of the cloud industry, wait a minute

Until fairly recently, Amazon(s amzn) Web Services was the only game in town when it came to public cloud infrastructure. Not so much anymore. Big and well-funded rivals including Google(s goog), IBM(S ibm),Microsoft(s msft), Verizon(s vz), VMware(s vmw), and CenturyLink(s ctl) now field credible options so things are going to get interesting.

Last week Gartner named Microsoft Azure the definitive number two Infrastructure as a Service provider after Amazon although the distance between AWS and everyone else remains large.

Per the report:

AWS is the overwhelming market share leader, with more than five times the cloud IaaS compute capacity in use than the aggregate total of the other 14 providers in this Magic Quadrant. It is a thought leader; it is extraordinarily innovative, exceptionally agile, and very responsive to the market. It has the richest array of IaaS features and PaaS-like capabilities, and continues to rapidly expand its service.


Microsoft made up a ton of ground compared to last year, in part because it now has IaaS capabilities that challenge what Amazon offers. Microsoft was also quick to point out that it is the only vendor that placed high both in Gartner’s IaaS and PaaS rankings.

Microsoft EVP of cloud and enterprise Scott Guthrie.

Microsoft EVP of cloud and enterprise Scott Guthrie.

But as more public cloud capacity comes on line, if you thought Amazon would stay still, think again. On Friday, it dropped a little bombshell by announcing a portal to let VMware administrators manage and view AWS resources as they would VMware workloads. Which means AWS, king of public cloud, is pushing harder into the enterprise, even as VMware, which dominates server virtualization inside companies, pushes its vCloud Hybrid Services as the preferred cloud for those customers.

Amazon CTO Werner Vogels

Amazon CTO Werner Vogels



For an update to this melee, make sure to check out Structure June 18-19 where cloud leaders — AWS’ Werner Vogels; IBM’s Lance Crosby; Google’s Urs Hölzle; Microsoft’s Scott Guthrie; Rackspace’s Taylor Rhodes and  VMware’s Bill Fathers will talk shop — and take questions.

Oh, and listen to VMware’s Fathers  on the state of the market on this week’s Structure Show.  He starts at about 8 minutes in and is followed at minute 25 by Mesosphere CEO Florian Leibert who discusses the benefits of using Mesos to manage massive pools of resources.

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