PernixData rakes in $35M to help companies virtualize their storage

PernixData, a startup that aims to boost the performance of server-side storage, took in $35 million, bringing the company’s total funding to $62 million. With the cash, the company plans on bulking up its sales, marketing and engineering staff, said PernixData’s vice president of marketing Jeff Aaron.

What [company]PernixData[/company] says differentiates it from many other storage startups is that it lets customers pool and virtualize all their high-speed storage — like flash drives and RAM — into individual clusters. They can then allocate those resources fast, even if the storage may be in different physical locations.

PernixData diagram

If a company has to upgrade its storage capacity it won’t have to buy a ton of flash drives to add capacity and performance at the same time. Instead, it can buy lower-cost hardware to act as the storage for the data that doesn’t need fast access while the clusters handle the higher-priority, more resource-intensive data.

As of now, the company only supports the VMware hypervisor, but plans are in the work to eventually branch out, explained PernixData CEO Poojan Kumar (pictured above). Kumar and his co-founder Satyam Vaghani both came from the virtualization giant [company]VMware[/company].

The startup claims that when [company]T-Mobile[/company] decided to use PernixData, the company improved its SQL query times fourfold; [company]Bank of the West[/company] was apparently able to reduce its storage latency eightfold.

Menlo Ventures was the lead investor in this series C funding round; new individual investors included CEO Marc Benioff, Silver Lake co-founder managing partner Jim Davidson and Seagate Technology chairman and CEO Steve Luczo. Additional contributors to this funding round included Kleiner Perkins Caufield & Byers, Lightspeed Ventures, Zscaler COO Lane Bess, Leslie Ventures managing director Mark Leslie and Virtual Instruments CEO John Thompson.