10 Tips for Enjoying SXSW

I love SXSW it because I always get a chance to have interesting conversations and hang out with really smart people. However, SXSW can be a little overwhelming, so I thought that I would share a few of my tips for enjoying your experience at SXSW.

Backup Strategies For the Paranoid

When was the last time you backed up all of that precious data you carry around on your laptop or have stored away on the desktop? What if your house or office burned down — would your backups go up in flames, too?

Using the Web and Social Media to Create More Effective Events

When two hundred journalists got together recently for an “un-conference” on the future of journalism, it was hardly surprising that the results were documented, minute by minute, through notes, wikis, photos, audio, video, blogs and an amazing number of tweets.

The organizers approached me to develop a web site to aggregate these posts in real-time before, during and after the event. In the process, I learned how such a site can reinforce the development of community. Read More about Using the Web and Social Media to Create More Effective Events

How to Deal With Trolls on Your Professional Blog

A colleague of mine, also a freelance writer, deleted his blog last weekend. When I asked him why, he cited comment trolls as the primary reason as to why he had to shut it down. “I wanted to showcase my work,” he said, “not spend a few minutes a day feeling annoyed.”

What exactly are comment trolls? They’re the readers, often anonymous, who post inflammatory or off-topic remarks. They can be doing this to attract attention to themselves, promote their own web sites, or simply because they are bored.

According to my friend he received both inflammatory comments and off-topic self-promotion from his readers. Though I’ve gotten the odd troll in my own blogs, I don’t have the readership to be as bothered as he was. Even then, there must be a better way to deal with trolls than just by deleting your blog altogether. Here are some alternatives: Read More about How to Deal With Trolls on Your Professional Blog

Can You Be Personal and Professional in Social Media?

There have been plenty of blog posts and discussions recently about how you need to be “personal” across the various social media web sites, even when communicating on behalf of your company or brand. Social media is about conversations, and people have conversations with other people, not faceless corporations. So you want to come across as a person talking with people, not at them, unlike the traditional one-way marketing broadcasts of yesteryear.

In this post, I am going to focus specifically on how to balance the personal with the professional, but you should also read Aliza’s post about revisiting her 10 golden rules of social media for more best practices. Read More about Can You Be Personal and Professional in Social Media?

10 Tips: My Personal Journey Toward Maintaining Inbox Zero

I get a lot of email and am often frustrated when I miss an important┬ámessage, just because it slipped down and out of sight into page two of my inbox. I also have a ritual of emptying my inbox and getting to inbox zero (or at least close to zero) twice a year, before my trips to visit my family for the holidays and again in July. There is something so satisfying about starting a trip with a clean inbox, and I’ve been able to get to inbox zero twice a year for many years now. However, this time I wanted to keep it at inbox zero. Read More about 10 Tips: My Personal Journey Toward Maintaining Inbox Zero

Streamline Your Work for Better Time and Business Management

Less than a week into the New Year, “streamlining” has popped up as a trend in articles around the web. Streamlining focuses on making changes to simplify processes and become more efficient, and the start of a new year is a logical time for most people to do a review and see what areas of their lives could be ripe for some changes. Read More about Streamline Your Work for Better Time and Business Management

3 Ways to Create a Lifestream For Your Brand

Increasingly, brands are getting into social media and social networking — we see them everywhere we go online these days. One of the most popular campaigns was last year’s Skittles web site relaunch, which cleverly included a “lifestream” of all of its social networking content and activity from Facebook, Twitter, YouTube, etc. It generated quite a buzz, and other companies rushed to do similar things for their own brands.

Here are some simple ways to display a lifestream of all of your social networking activity in one place. Some solutions involve using a third-party service, while others require the use of a free plugin or widget for your blog. Read More about 3 Ways to Create a Lifestream For Your Brand