The generation that’s grown up with free content on the internet is also used to having television when they want it, wherever they want it — a premise that Netflix seems to understand best. Here’s why.
If there is one market starting to see significant price erosion in the digital video download space, its TV. It was only a few years ago when Hollywood saw TV on DVD as its savior, but when I see full seasons of 30 Rock going for $5 a pop, it tells me that something may be changing. Sure, most of us wouldn’t watch the Real Housewives of New York City if we were paid $5, but full seasons of The Office, House and 30 Rock for this low price makes me think that the bounty of premium TV streamed from the likes of Hulu and Netflix is pressuring prices in the download market.
Magnify.net Raises $750K; Innovation Ventures led this Series A1 round for the video publishing company. (Silicon Alley Insider)
AT&T’s Viral Series Not So Viral; Lost in America stars iJustine, but is not attracting lots of eyeballs. (Advertising Age)
Open-Source Movie Lets Fans in on the Action; footage from Jathia’s Wager will be uploaded and fans can edit together their own version of the movie. (io9)
Universal Music Group Hooks Up With Meebo; agreement will deliver ad-supported videos from UMG acts like Kanye West and Ludacris to the online chat platform. (release)
Hulu Adds to HD Gallery; episodes of The Office, 30 Rock and Heroes now streaming in high-definition on the site. (Broadcasting & Cable)
Dori Media Group Taps Kaltura; open-source white-label video service to power Novebox.com, a new social network dedicated to telenovelas. (emailed release)
Just checked Hulu, and the 30 Rock season premiere is there, a week early as promised. I’ve only watched the first couple of minutes but they involve a Sex in the City parody, a Liz Lemon-Jack Donaghy near-hug, and a Will Arnett-Jack Donaghy near-kiss.
So get your boss-fooling spreadsheet ready in another window, and head over to Hulu (or NBC) for the goods.
Buried in yesterday’s Primetime Emmy nominations was the growing acknowledgment by oldteevee that maybe, just maybe, this TV-on-the-Internet thing’s here to stay. Using the categorization “Special Class Program” (which lumps online video in with live opera broadcasts and awards shows), the shorts lucky enough to be recognized by the Academy are studio-produced tie-ins with network or cable series; still, it’s some sort of progress. Here are the web-relevant categories — and the nominees:
SPECIAL CLASS PROGRAM – SHORT-FORMAT LIVE-ACTION ENTERTAINMENT PROGRAMS
- Battlestar Galactica: Razor Featurette #4 – (Sci Fi Channel.com)
- Friday Night Lights: Spotlight On Austin – (NBC.com)
- Lost: Missing Pieces – (ABC.com)
- Sarah Silverman Program Nugget – (Comedycentral.com)
- 30 Rock: Kenneth The Web Page – (NBC.com)
Silicon Alley is reporting that you can now watch episodes of “The Office” and “30 Rock” on your iPhone. It is no secret that NBC is not a big fan of Apple and iTunes, having pulled their network shows from the iTunes Music Store last year. All you have to do to watch the episodes is go to NBC.com on your iPhone or iPod Touch (while on a wireless network, not EDGE), scroll down a bit to where it says “Watch Full Episodes” and pick your poison.
I would assume that this is a pilot to see if it is feasible to transfer their TV shows from flash on HULU.com to the QuickTime format that the iPhone and iPod Touch require. It sure would be nice if Apple allowed Flash on the iPhone.
The quality is pretty bad. While watching it, my wife said, “It looks like my contacts are all fogged over!” So, if you have nothing else to do, and you are somewhere around a wifi hotspot, it might be worth it to watch some super-low quality TV shows.
[via Alley Insider]