Condé Nast Launches Private Exchange With AdMeld
Although ad sales people at major publishers sometimes like to deride real-time bidding as a “race to the bottom,” fearing that the auction-…
DOJ Extends Review Period For Google-AdMeld Deal
The Department of Justice’s 30-day review period of Google’s $400 million acquisition of supply side platform AdMeld has ended, so the agenc…
Google And Admeld: Pressure Is On Display Competitors — And Publishers
Unless the regulatory process is somehow speeded up in the case of Google’s latest acquisition of Admeld, the estimated $400 million deal th…
AdMeld Raises $15 Million Round; Time Warner Among New Backers
Ad inventory optimizer AdMeld has raised a $15 million third round as it expects to attract more publishers making the move to online ad exc…
Industry Moves: AdMeld Taps Former FIM Exec Barrett As CEO, Secures New Funding
Online ad optimizer AdMeld has named former *Fox Interactive Media* and *AOL* exec Michael Barrett to the new post of CEO. Barrett left FIM…
Ad Optimizer AdMeld Raises $5 Million First Round
AdMeld, a provider of ad optimization technology, has raised $5 million of a planned $6 million first round according to peHUB, citing regul…