Sony Reader launches virtual book club

In an attempt to gain a larger slice of the ebook market, struggling Sony is launching a virtual book club. 25 “VIP members” will be chosen to receive a free Sony Reader and ebooks in exchange for promoting the book club online.

Free Publishers Lunch e-book offers excerpts from hot fall titles

Book publishing industry newsletter and website Publishers Lunch is previewing hot fall titles — by authors like Junot Diaz, Dennis Lehane and Barbara Kingsolver — in a free e-book, “BEA Buzz Books,” ahead of major publishing fair BookExpo America in June in New York.