Check out some of the very best in product experience design, according to these designers. Hear more from them at Roadmap on November 5th and 6th in San Francisco.
It’s not uncommon for designers to confuse a beautiful looking product with one that works beautifully. A great technique for creating smarter, better products is to approach them using story-centered design.
Among lean startups, a common mantra is “launch and learn.” Braden Kowitz of Google Ventures Design Studio says that’s precisely the wrong approach and suggests seven strategies that he says will save time and lead to a better product.