When is a media company also a technology company? When the use of technology — not just for publishing, but for understanding how content flows and is discovered online — is at the core of what that company does
Emerson Spartz started creating viral content websites when he was 12, and now he runs a company that specializes in understanding how content spreads, and why — something more media companies should pay attention to
It’s easy to focus on the negatives in media — the mistakes, the downsizing at traditional journalistic outlets, etc. — but there were plenty of reasons to be optimistic about the media landscape this year, and here are just a few of them
Turning a media site into a massive, multibillion-dollar property reaching hundreds of millions of readers isn’t the only route to success any more — starting and running a niche or targeted site has never been easier
Gawker founder Nick Denton unveiled a management shakeup he referred to as “the great unclenching,” in which he will share power over the blog network with a management committee of seven, a change he hopes will help Gawker compete with BuzzFeed and Vox
Layoffs at newspapers like the New York Times are no longer a surprise. But we should be careful not to assume that just because some papers are downsizing, journalism as a whole is in decline — because it’s growing faster than ever
Vox Media has closed a financing round that values the company at almost $400 million, and BuzzFeed is valued at twice that level — but will the funds that made these bets see enough of a return to justify those numbers?
According to a recent presentation, BuzzFeed reaches more millennial video viewers than most of the major U.S. television networks, and it gets five times as much traffic from social as it does from search
The way the story around Uber’s behavior has emerged is another example of how much the media landscape has changed over the past couple of years, with CEOs and VCs tweeting and blogging and new-media entities like BuzzFeed driving the agenda
An unusual glitch struck Google’s ad serving tool on Wednesday morning, causing blanks spaces to appear in place of advertisements on websites like BuzzFeed, Time, Forbes and VentureBeat. The outage means a loss of revenue for hundreds of publishers, and represents the rare failure of a key piece of internet plumbing.
