Yahoo’s Baby Steps to Phone 2.0
Champions of a more open Internet could take a small bit of cheer from Yahoo’s plans, unveiled today, to open up its mobile platform to third-party developers. But the lack of a service-provider partner to endorse the idea is one clear sign that chief Yahoo Jerry Yang and all the other exclamation-pointers have a long way to go before they can expect to have a major impact on the growing market of the mobile web.
To be sure, plans like Yahoo’s Go or Google’s Android, which aim to bring the power of the open Internet to your handheld device, seem a preferable future than locked-in services like Verizon’s VCast. But without a service-provider partner to watch its back, Yahoo (YHOO) seems unable to answer a big looming question for open-Internet apps accessed via a cellular phone: How fast will the app perform, and how much will it cost to download the data?
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