The changes Twitter just announced it is making to its “Discover” tab are designed to make recommended links and topics more personalized, and therefore more accurate — which is a good thing, because that is the single biggest business challenge the company faces right now.
Curation has been a hot topic of discussion. Twitter, Tumblr and Pinterest are the engines of “curation” Today, Percolate, a startup put up a video about curation that is worth watching. It is an enjoyable video that explains curation in a simple yet articulate manner.
Attempts to impose a “code of conduct” for curators and aggregators or promote the use of special symbols for giving credit may be well-intentioned, but they are also misguided and likely doomed, just as every other attempt to control the Internet or the blogosphere has been.
Do curation sites such as this page need a code of conduct? The idea unexpectedly emerged as a hot topic of conversation at SXSW over the weekend. Ad Age columnist Simon Dumenco announced at the confab that he is spearheading an effort by a committee of writers, editors and publishers to develop a set of best practices for aggregators that would give due respect to the rights of content originators. Separately, writer Maria Popova unveiled the Curators Code, an effort to standardize attribution in curation through a set of unicode characters for concepts like “via” and “hat tip.” Such voluntary codes could soon take on more urgency. Last week, the German government said it would introduce legislation requiring search engines and other content aggregators to pay publishers for whose content they highlight. And earlier this year, a group of leading publishers in the U.S., including AP and the New York Times, launched NewsRight, an ambitious effort to begin collecting payments from news aggregators.
TheComplete.me, a new social dating service formed by former Match.com executives, is looking to leverage social networking and hyper-personalization and self expression to create a network that’s akin to the Pinterest of dating. It opened up in beta today.
With its newly launched iPhone app, News.me wants to become a “purpose-built” social network for sharing — and discussing — the news. One of the big hurdles for the New York-based startup is that this is pretty much what Twitter wants to be as well.
French startup Pearltrees just scored another $6 million to help scale up its social curation service that helps people save, sort and share what they find on the web. But with dozens of services in play, is this a bubble waiting to pop?
In addition to some eye-popping figures for page views and unique visitors, the latest Huffington Post statistics show that if there’s one thing the site knows how to do, it’s how to get reader engagement that other news sites and publishers can only dream of.
Twitter CEO Dick Costolo said on Monday that the company is not a media entity, but in most of the ways that matter, it clearly is — and that’s why its recent decision to selectively censor content that flows through its network is so important.
Facebook is rolling out Timeline to all of its users. You’ll remember that Facebook introduced Timeline at its developer conference as a revamp of users’ profile pages. It’s more customizable and keeps a record of lots more activities, including the auto-sharing apps also introduced then. At the time, Timeline got at least as much coverage as the other, more important platform features revealed. While Timeline looks cool, it requires a lot of work on the part of a user that wants to curate it, or customize views for different groups of friends. Probably too much work. (Ironically, Timeline for companies could be a slam dunk, but that’s not Facebook’s current plan.) And while Timeline is more or less synchronized with Facebook’s HTML5-driven mobile strategy, I expect the mobile experience around Timeline will need some adaptation. Regardless, it’s worth watching how users adopt this new profiles. Will Facebook make it easy enough to manage multiple, curated personae? Perhaps, but it doesn’t appear to be there yet.