People love to hate clone artists like Berlin’s endlessly cash-hungry Rocket Internet, but is this really a clear-cut debate? And where should we draw the line?
The world’s largest mail order company is one of the main investors in the Redpoint e.Ventures fund, which aims to exploit Brazil’s continuing shift to e-commerce
Germany’s Samwer brothers are notorious as Europe’s chief cloners of web companies through their Rocket Internet vehicle. But we discovered their empire of e-commerce copycats is increasingly global, with companies operating in more than 50 countries worldwide.