Why you shouldn’t launch your startup in the press

What’s one way to maximize the potential success of your startup while minimizing risk? Make sure that your business and application are ready by testing on users before you make a big marketing push, says Eric Ries, author of The Lean Startup.

Engadget Defection Exposes AOL’s Major Weakness

The mass defection of the Engadget staff to a site run by SB Nation does two things — reinforces how SB Nation could become a major player in the media space, and shines a spotlight on one of the major weaknesses in AOL’s growth plans.