Where are they now (Fisker edition)? The story gets even weirder
The long disturbing tale of electric car maker Fisker Automotive keeps on going, and keeps getting more weird.
The long disturbing tale of electric car maker Fisker Automotive keeps on going, and keeps getting more weird.
We bring you the behind the scenes story of how electric car startup Fisker Automotive spent over a billion dollars, took down a government loan and ultimately delivered about 2,000 cars, a small fraction of what it originally promised.
Tesla is successfully morphing into a profitable electric car maker, while Fisker is coming ever closer to stumbling, has lost its founder and hasn’t made a car since last Summer. How did these two end up in such different places?
Electric car startup Fisker Automotive unveiled a design prototype of its second extended-range electric car that is now being called the Atlantic (formerly called Project Nina) at an event in New York City on Tuesday night.
So the news this morning is that Fisker is bringing in a new CEO, former Chrysler CEO Tom Lasorda, while Henrik Fisker focuses on design and marketing, probably where he should be, given all the production delays that Fisker has faced. But that’s not the real news. The real news is that Fisker execs are saying that the company has produced 2000 Karmas, shipped 840 and that it will be profitable in 2013 based on the Karma alone. That’s a big deal for a company that has had a very long road to getting its cars on the market. But with Tesla’s Roadster exiting the luxury market as Tesla focuses on its Model S sedan, perhaps there’s a big opening for customers who want an EV that’s fast and sporty.
Electric car startup Fisker Automotive has named Fisker vice chairman, and former Chrysler Chief Executive, Tom Lasorda as its CEO.