IAB Scoops Up EIAA In Europe

The two main European trade bodies for online advertising, Internet Advertising Bureau (IAB) Europe and the European Interactive Advertising…

Online Ad Sales Rebound, Thanks to Site Sponsorships

Online advertising revenues reached a record $26 billion in 2010. That represents a 15 percent increase over last year’s anemic showing as advertisers continue to snap out of a recessionary haze and ramp up ad buys.