Embedded sensors are changing the way we manufacture products, operate airplanes, interact at theme parks and monitor sick kids, so why wouldn’t they also change retail. Here’s how shopping could change.
Mobile retail app developer Shopkick is selling iBeacon devices to businesses that will let them track and interact with customers as they move throughout their stores. Macy’s is its first trial partner.
The MLB is planning to use the new iBeacon indoor mapping technology in Apple’s iOS 7 to customize its At the Ballpark app, making it an interactive experience at stadiums nationwide.
Many people are excited about iBeacons in iOS7 that let your iPhone receive notifications based on its proximity to a transmitter. But a Canadian startup has discovered a loophole that turns that idea on its head.