It’s been a long time coming, but the worlds of fashion and technology have finally begun to combine in a serious way. A new crop of companies is using the web to make the process more data-driven and social than ever before.
I’m the first to admit it: When it comes to the intersection of green and IT, I’m often a little fixated on “smart technologies” that can help squeeze inefficiency out of our systems, whether we’re talking smart grid, smart appliances (coming by 2015!), virtualization and cloud computing, demand response or even smart trash. But this week, I started thinking about another role that IT plays in developing sustainable businesses — facilitating transparency.