Wahooly, the Klout and Kickstarter hybrid, opens to startups

Wahooly has created a group of 25,000 influential testers and is now opening the doors to startups to apply to engage this group. Startups will create testing groups of 5,000 to 8,000 people, who will share in a pool of equity ranging from 4–6 percent.

For online reputation, transparency is king

When it comes to users, transparency is important for taking reputation with them across sites. Being chattygirl32 in the New York Times comments section isn’t so helpful when you try to leverage online reputation elsewhere. A real name, however, might stick.

Is Klout crossing the line when it comes to privacy?

Critics claim Klout is invading the privacy of those who haven’t even joined the service, including children, by compiling “shadow profiles” of them based on their activity online. Is that an infringement of their digital rights, or just the new reality of living our lives online?

Should you care how high your Klout score is?

Users are outraged about changes that Klout has made to the way it calculates online influence, and some argue these scores are meaningless. But measuring “reputation rank” is clearly a huge potential market, and Klout is far from the only one interested in doing it.

Kleiner Perkins wants startups to net top-notch summer interns

Exclusive: There are lots of great summer internships at Silicon Valley startups. But top engineering students often pass them up for the money and name recognition companies like Google can provide. So Kleiner Perkins has partnered with InternMatch to attract top-flight students to its portfolio companies.

Everyone wants to be a news filter now

Facebook has launched a new “personal newspaper”-style news feed, while both Digg and Klout are using their internal ranking systems to try and create topic pages. But will any of these solve the growing problem of information overload, or will they just add to the noise?