TaskRabbit pushes collaborative consumption with a new web series

TaskRabbit is launching a series of video interviews with “founders, entrepreneurs, executives, journalists and consumers” who are authorities in the Collaborative Consumption space. The series, called Collaboratively Speaking, kicks off with a conversation between TaskRabbit founder Leah Busque and RelayRides founder Shelby Clark.

Why you shouldn’t launch your startup in the press

What’s one way to maximize the potential success of your startup while minimizing risk? Make sure that your business and application are ready by testing on users before you make a big marketing push, says Eric Ries, author of The Lean Startup.