How connectivity is revolutionizing everything

Blazing fast networks, cheap silicon, always-on devices and a torrent of data will fundamentally change everything — how we consume media, how we work, and even who we are. We examined 10 areas that show how connectivity is profoundly changing the present and future of technology.

LocalResponse raises $5 million for check-in based ads

LocalResponse, a local marketing system that pushes targeted ads to users based on their check-ins, has raised $5 million. The money will go toward expanding the sales team and building out an enterprise version of the service for brands and agencies.

LocalResponse acquires Philo to target TV check-ins

LocalResponse, a targeted marketing company, has bought social TV start-up Philo as it looks to expand its service to TV check-ins. The company will soon be able to deliver targeted tweets to users as they watch a commercial on TV.

LocalResponse Targets Consumers Based on Tweets, Check-ins

LocalResponse is taking location data from check-ins and combining it with implicit location information gathered from social status updates to create a targeted marketing platform that lets businesses reach consumers in real-time wherever they are. Today, they’re rolling out the engine for national brands.