Pinterest drives way more traffic to Martha Stewart than Facebook
If you have any doubt that Pinterest is becoming a dominant force in e-commerce, check out these stats of how it drives traffic to some big retailers.
Patent troll Lodsys demands $5,000 from Martha Stewart. That was a bad idea
A patent troll that bleeds small developers for their revenue has so far fought off the mighty Apple and Google. But now its luck may run out as it must tangle with Martha Stewart.
Brit + Co. raises $6.3 million to build DIY-driven media company
Brit + Co. wants to help you make all the projects you see on Pinterest and turn them into real-life goods. The company has built a personality-driven media company that capitalizes on the trends we’ve seen in commerce and social media.
Martha Stewart: Poor earnings following layoffs, mag closures
Martha Stewart Living Omnimedia announced poor third-quarter earnings Friday morning, which did not come as a surprise following the layoffs and magazine closures the company announced Thursday afternoon. Publishing and broadcasting revenues fell significantly, with a bright spot in the merchandising segment.
Bad things: Martha Stewart Living announces layoffs, fewer magazines
Facing declining advertising pages and the need to emphasize digital as audiences turn away from print, Martha Stewart Living Omnimedia announced it will stop selling “Everyday Food” as a standalone monthly magazine and will sell off “Whole Living.” It is also laying off 70 employees.
iPad not for creation? Martha Stewart disagrees
How timely: right as we seem to be reopening the debate over whether or not the iPad is a consumption or creation tool, Martha Stewart, the high priestess of crafty creativity, debuts a brand new iPad app called CraftStudio.
paidContent 2012 live coverage
paidContent 2012: At the Crossroads is today at The TimesCenter in New York. Hundreds of media, entertainment, info and tech execs will be there in person to talk about the best ways to make content pay. You can join us via our livestream.
MSLO And J.C. Penney Bake Up A Strategic Deal That Actually Makes Sense
Some “strategic” investments and partnerships leave you scratching your head looking for the rationale — and questioning the viability of a…
How to (and How Not to) Cook a Thanksgiving Turkey
If you’re reading this on Thanksgiving morning, then you probably already know what’s happening with your turkey this year. But if you’re slightly behind, or you just want to see what happens when the pyrotechnically-inclined experiment with deep fryers, this post is for you.
Callaway Wants to Tap the Second Phase of the App Revolution
Callaway Digital Arts says it isn’t just another app maker; it calls what it does “convergent media publishing.” It may take some getting used to, but it was enough to nab a $6 million investment from Kleiner Perkins’ iFund and a number of other VCs.