Infographic: Holidays are hot for in-app mobile ads

We already knew that mobile advertisements perform better on larger screened devices and now there’s evidence of when the best time of the year is for a these ad spots in apps. If you guessed the year-end holiday season, you’d be right according to this infographic.

Mobclix and Nielsen Ink Mobile Ad Targeting Data Deal

Mobclix and Nielsen have inked a partnership aimed at providing detailed consumer information for advertisers looking to target their pitches to mobile users. The move will give marketers more confidence as they consider investing in a space where accurate data can be difficult to come by.

How Prices Compare on Different App Stores

Mobile app stores are popping up like mushrooms after the rains, making life difficult for app developers. We wanted to know the average cost of a paid application on different platforms. Folks from Mobclix crunched some numbers and came back with some surprising findings.