Vid-Biz: Peabody, Macrovision, Mobile Video

The Onion News Network and YouTube Win Peabodys; prestigious award granted to news satire show and video-sharing site. (The Peabody Awards)
Macrovision Shows Off Multiroom DVR; service will be part of new interactive programming guides and available in the fourth quarter. Company also unveils a Tru2way version of its Passport guide that features 16:9 screen ratio, parental controls, and a “View Deck” for easy access to popular functions. (Multichannel News)
QuickPlay to Launch PrimeTime2Go Mobile TV Service; subscription-based service will be available next month in the Blackberry App World store and will offer full-length episodes from NBC, CBS and the CW. (release) Elsewhere in the mobile TV world, FLO TV announced the expansion of its mobile TV service in 19 markets around the country and says it will reach more than 200 million consumers in 100 U.S. markets by year’s end. (release)
Heroes Creator Tim Kring to Produce Narrative for Nokia’s Ovi Store; codenamed TEVA, the project will be an immersive experience with individual and group elements for this mobile form of storytelling. (release)
YouTube Out Again in China; site is once again inaccessible after re-appearing on Monday. (The Wall Street Journal)
People Watching the BBC Online May Soon Have to Pay Up; new law could require people who watch their TV programming only through their computers to pay a license fee. (Daily Mail)
WE Network Debuts In Men We Trust; first online series for the network follows a group of thirtysomething women as they date. (TVWeek) In other web series news, MySpace Kicks Off BFF; new gameshow tests how well friends know each other. (Variety)

(Free) Mobile TV Coming to 22 Cities

There was so much NewTeeVee-related news coming out of CES yesterday that this item slipped under the radar. Mobile TV got a potentially big boost this week as the Open Mobile Video Coalition (OMVC) announced that a first wave of broadcasters has committed to launching mobile digital television services in 2009. Sixty-three stations in 22 U.S. cities (roughly 35 percent of U.S. households) say they will provide live, local and national over-the-air digital television to mobile devices.

The OMVC’s plan bypasses mobile carriers, instead using an ATSC broadcasting system that beams the signal directly to the device. As a result, the mobile TV service would be free and ad-supported, running the same commercials included with the broadcast. As The Associated Press points out, broadcasting via over-the-air signals could be more useful in an emergency, as heavy use wouldn’t clog cell networks.

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Vid-Biz: CBS, Digital Day, Galactica

CBS Sports Upping NFL Web Vids; new programming will include Fantasty Football Today (which will have a 90 minute premier episode!), and other programming that will run seven days a week through the season. (MediaWeek)

New York Television Festival to Have ‘Digital Day’; Will feature premiere of new EQAL series The Resistance and a Sony Pictures Television mockumentary on September 16. (site)

Battlestar Galactica to Get More Webisodes; final half of the season will have some story threads online. (Newsarama)

TV Stations to Conduct More Mobile TV Tests; the Open Mobile Video Coalition hooking up with the Advanced Television Systems Committee to expand support in setting up a new mobile TV broadcast standard. (Broadcasting & Cable)

Fox News Channel Updates Facebook Player; new video player will feature an expanded clip library as well as more outlets for feedback and interactivity. (Variety)

Deluxe Selects Signiant; partnership will allow Hollywood movies to speed up post-production process and transmit files globally. (emailed release)

Mobile TV: Don’t Forget Femtocells and Sideloads

Mobile operators getting into the mobile TV should not forget about femtocells and sideloading, according to a new report from Analysys Mason. Concerns over the ability of existing 3G networks to deliver video are pushing operators to combine 3G networks with dedicated mobile broadcast networks like DVB-H and MediaFLO. But operators should not overlook existing indoor wireless methods such as femtocells, WLAN and sideloading as important video delivery mechanisms. Analysys Mason writes:

  • 36 – 50 percent of DVB-H trial participants are using mobile TV services in the home. This traffic could be carried by femtocells (small base stations that connect and extend a provider’s coverage inside the home) at a potentially higher quality than 3G networks.
  • Sideloading, where content is transferred from a PC to the phone, could be used for content that is not time-sensitive, such as pre-recorded TV (like transferring Lost from your iTunes to your iPhone).
  • Operators without broadcast networks could remain competitive without clogging their 3G networks. If 75 percent of mobile video content was delivered via sideloading, and 60 percent was streamed inside the house, then 3G networks would only need to carry just 10 percent of mobile TV traffic.

Dish Taking Mobile Slooooooow

Even though Dish Network is testing mobile TV transmission equipment this summer, don’t hold your breath for the service to arrive any time soon. On its earnings call today, Dish chairman Charlie Ergen and vice chairman Carl Vogel made it abundantly clear they are in no rush — and they want to enlist some partners before they do anything.

According to Mutichannel News, Vogel said:

“We’re a long, long, long way from building anything out. We’re a long, long, long way from deciding who our partners will be and when, but we do think it is a valuable piece of spectrum that gives us an opportunity to have numerous strategic discussions that will provide an asset that’s additive to the business we already have.”

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DISH Testing Mobile TV

DISH Networks is testing new equipment to enable TV transmission to mobile devices this summer, according to UBS analyst John Hodulik. The satellite company recently bought the nationwide E-block license with 6MHz capacity, which could be used for one-way TV broadcasts, and will be using the DVB-SH technology which broadcasts below the 3GHz frequency.

DVB-SH improves on DVB-H wireless, which the EU recently selected as its “official unofficial mobile television standard.” DVB-based technology uses over the air transmissions to send TV signals directly to mobile devices.

Here in the states, DVB faces competition from the likes of Qualcomm’s MediaFLO, which powers Verizon’s VCast, and the recently announced WiMax-based mobile TV delivery network coming from UDCast, LG Electronics and Harris.

Too bad studies keep showing that people in the United States don’t care about watching mobile TV.