Google’s sweet music

By taking an equity stake in the Vevo, Google would create a liquidity event that ultimately could help Universal divest its stake at a respectable valuation, while buying some goodwill for itself in the process.

Michael Jackson lives on through crowdsourced music video

What do you do when you release a single from a posthumous album? To promote the new release “Behind the Mask,” Sony Music and Radical Media turned to Michael Jackson’s fans — literally — for an epic crowdsourced music video featuring contributions from 103 countries.

Light, As A Feather, A Video That Bends Browsers

So if you’re going to only watch one cool thing on the Internet today, here you go: the quasi-music video Light, As a Feather, created by filmmaker Paul Kamuf with music by John Pugh. Load it in a browser that’s not Safari, and you’re welcome.

Friday Fun: Google Instant Music Video Creator

In a surprisingly watchable music video parody, Urlesque uses Google Instant to dramatize Billy Joel’s parody-friendly “We Didn’t Start the Fire.” It’s less than two minutes long; it’s cheeky; it’s tech-related; and it’s Friday, so go watch.

Paul Dateh’s Musical Talents Enrich The LXD and YouTube Alike

Violinist and musician Paul Dateh’ss been playing the new media game since 2007, creating videos around his unique mix of classical, jazz and hip-hop sounds. And like any innovator, he’s kept busy with a string of recent projects, including Jon M. Chu’s The LXD.

Many Guild Fans Found Show Thru Avatar Video

Getting seen is one of the toughest challenges for a web series, even a web series like the highly successful Guild. But looking at a survey conducted on The Guild‘s Facebook wall, making a music video seems to be a big help.

The Guild’s Game On Music Video Goes Live on Bing

Did you miss the Comic-Con premiere of The Guild‘s follow-up to Do You Wanna Date My Avatar? Don’t fret — Game On, the Bollywood-inspired music video with some other moments of Asian flair (as well as an elephant) is up on Bing.com right now.

Lady Gaga’s Alejandro Premieres on Vevo

The newest music video by pop music sensation/possible crazy person Lady Gaga is a darker spin on her signature “out there” style. While free of product placement (as well as eyeliner) it’s getting a perfectly-executed premiere courtesy of Vevo and YouTube.

M.I.A.’s Born Free Still On YouTube, Still Pretty Intense

[show=m-i-a size=large]British musical artist M.I.A. has never shied away from tough topics in her music, but her latest music video has proven to be tough for many to take. Born Free is less of a video, though, and more a nine-minute short film that depicts American soldiers on the hunt for red-heads of all ages, climaxing with a graphic display of violence against the men (and boys).
When I first heard the video described, I was expecting it to be a lot more offensive, but like anything built up as awful and offensive, parts of Born Free aren’t quiiiiiiite as bad as they’ve been built up to be. The nudity is fleeting, the profanity sparse; probably the only moment that is as shocking as promised is the murder of a young boy; while clearly created digitally, it still manages to be affecting.
And while it is intense subject matter, despite claims by Mashable, it’s not too intense for YouTube (s GOOG), which was not directly responsible for its takedown. The link to Born Free M.I.A. Twittered out at 2:51 a.m. PST states that the video was removed by its owner, and a number of uploads remain viewable on the site behind an age-restricted wall, as seen here. Read More about M.I.A.’s Born Free Still On YouTube, Still Pretty Intense

Today in Connected Consumer

Not a good week for record company EMI. It’s owner, Terra Firma, remains locked in legal dispute with Citibank over its role in the 2007 acquisition, while major acts look for label homes. One of those could be Pink Floyd, which just won a ruling preventing the label from “unbundling” its concept albums into single-track downloads. The ruling could force EMI to remove “Money” and other classic Floyd tracks from iTunes and other services. Meanwhile, music video innovators OK Go, which has feuded with the label over its embedding policy, just walked to form their own label.