The death of the tablet magazine has been heralded for months, but here’s how publishers need to rethink their digital offerings for the tablet age.
Google is stepping up its media game with the launch of Newsstand, a Flipboard-style reading app for Android that also supports subscription walls for newspapers and magazines and replaces its existing Currents reader
Prss wants to make publishing magazines on a native iPad app easier, cheaper and prettier than traditional iPad platforms.
So far, the only publisher participating is Hearst. There’s no set standard for how early a look each Newsstand issue will offer, Hearst told AllThingsD.
Many publishers seem to assume that the best way to publish their content online is to try and recreate the look and feel of the printed product they are trying to replace, but a better approach is to strip away everything that isn’t absolutely necessary.
Publishers may see Next Issue Media’s virtual newsstand as a solution to their digital problems, but it doesn’t fit the way growing numbers of people consume content. For them, the newsstand is already an anachronism, and recreating it in digital form isn’t going to help.
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To Zinio and iTunes Newsstand, now add another iPad magazine aggregator. LeKiosk, which launched in France in January 2011, is now launching in the UK on Monday, and is seeking funding for further internationalisation.
iPad users are forking over plenty of money to read their favorite digital publications on Apple’s iPad. In the U.S., the top 100 grossing publications in Apple’s Newsstand in February made more than $70,000 per day, according to Distimo. Pretty good for a five-month old product.
While the iPad has solved the problem of too many paper magazines accumulating in my office, it has created another problem — me spending way too much on impulse magazine purchases. Here are my experiences with Zinio, the Amazon Kindle app and Apple’s Newsstand.