E-reading company Kobo plans to launch a $399 tablet. Has it learned nothing from Barnes & Noble’s experience?
Amazon and Barnes & Noble both dropped prices on tablets in the U.K. and Europe this week.
Barnes & Noble is running a weeklong promotion: Customers who buy a Nook HD+ tablet (starting at $269) will get a Nook Simple Touch e-reader ($79) for free.
Barnes & Noble’s new Nook HD tablets, priced starting at $199, aim to stand out from the pack with reader-centric features and enhanced reading experiences for magazines and catalogs. The company’s goal is to drive book discovery and purchasing through the tablets in new ways.