With $1M, Boomerang launches locally-focused social gifting platform

Chicago-based Boomerang, backed by Groupon founders’ Lightbank, is launching Tuesday to give Facebook users a way to give friends paperless gifts, including vouchers for local restaurants, spas, sporting companies and theaters. Some gift options are free, offering merchants a new way to attract customers.

SafePay wants to use smartphones to combat online fraud

SafePay Solutions Group is launching a tool in the U.S. and Canada for merchants and consumers that uses a smartphone to verify online purchases. Users who sign up will get the chance to confirm all online purchases using their cards at registered SafePay registered retailers.

Groupon finally has some good news to talk about

Things are looking up a little for beleaguered daily deals company Groupon. Shares in the company rallied Monday morning after a Morgan Stanley analyst upgraded the company to “overweight.”

Former MySpacers move into social commerce with Uncovet

Between Pinterest and Fab and Fancy and Svpply and Wanelo and Lyst and many other similar startups, the social-meets-design-meets-commerce space is nothing if not crowded. But a couple of former MySpacers believe they can push through the pack with Uncovet, an e-commerce site rolling out to the public today.

With $1.5M, SumAll brings data to the mom and pop shops of the Web

Launched in November by former Squarespace CEO Dane Atkinson, data analytics startup SumAll gives small- to medium-sized online businesses a much-needed leg up in understanding the real-time metrics that are having the biggest impact on their bottom line.

With new funding, Group Commerce looks beyond daily deals

New York-based Group Commerce today announced that it has raised $21 million in new funding to help expand its footprint into the U.K., Germany and other parts of Europe, as well as further develop its platform to support all kinds of e-commerce.

Gumroad raises $7M to make selling online dead simple

Sahil Lavingia, a 19-year-old app designer behind Pinterest and Turntable.fm, has built a simple service called Gumroad that lets anyone monetize a link without having to set up their own store. The company announced it has raised $7 million three months after launching.